“Do you ever feel trapped by fame?”
The
question rings out in the small alcove in which DJ Mag is perched next
to Martin Garrix. The Dutch DJ and this year’s Top 100 winner pauses
momentarily to reflect. “Trapped? No...” he replies, cautiously. “But I
do feel a great sense of responsibility. I feel like I can't do stupid
shit. I don't want to be a bad role model, I don't want to set a bad
example. That’s very important to me.”
It’s a refreshingly
grounded view from one of the globe’s most famous youngsters. Martin
Garrix shot to stardom in 2013 thanks to his hit electronic track,
‘Animals’, that he produced aged 16 in his bedroom. ‘Animals’ has been
viewed an unfathomable 900,000,000 times on YouTube, while Garrix has
amassed a social media following bigger than the entire population of
The Netherlands. That's 13 million Facebook likes, 8.1 million Instagram
followers and 3.4 million Twitter fans — to be exact.
Signed to
EDM hit-factory Spinnin' Records for much of his teens, before a widely
publicised bust-up over the ownership rights to his music, 2016 is
Garrix’s coming-of-age moment. He launched his own imprint, STMPD RCRDS,
back in January (with the backing of major label powerhouse Sony),
releasing future bass burner ‘In The Name Of Love’ with Bebe Rexha on
the imprint in September. It was a subtle shift away from the big room
club sound that made ‘Animals’ the anthem of the EDM generation — a sign
that Garrix, like any normal teenager, was growing up.
But it’s
outside the realm of chart-topping Beatport singles, stadium shows and
Ibiza residencies, and away from the private jets and expensive
sneakers, that the real secret of Martin Garrix’s appeal lies. A mix of
talent, timing, marketing and star quality has allowed a humble,
bright-eyed kid from the small town of Amstelveen to become the world's
biggest DJ — the embodiment of ultimate possibility for bedroom
producers around the globe. The Martin Garrix story is — literally —
what teenage dreams are made of.

21.24 |
Langganan:
Posting Komentar (Atom)







0 komentar:
Posting Komentar